AVACE Invests in Clean Air Paints to reduce your CO2 Emissions

AVACE Invests in Clean Air Paints to reduce your CO2 Emissions

Clean air is more important than ever as the latest climate change report released by the Intergovernmental Panel on Climate Change (IPPC) in April 2022 reports that in the period 2010-2019 the average annual global greenhouse gas emissions were at the highest levels in human history, but the rate of growth has slowed. Without immediate and deep emission reductions across all sectors, limiting the global warming to 1.5c is beyond reach. However, there is increasing evidence of climate action. Since 2010 there has been sustained decreases of up to 85% in the costs of solar and wind energy, also batteries. An increasing range of policies and laws have enhanced energy efficiency, reduced rates of deforestation and accelerated deployment of renewable energy.

Hoesung Lee the chair of the panel stated "we are at the crossroads, the decisions we make now can secure a liveable future. We see examples of zero carbon buildings in almost all climates. Action in this decade is critical to capture the mitigation potential of buildings. Reducing emissions in industry will involve using materials more efficiently, reusing and recycling products and minimising waste. For building materials and chemicals, low to zero greenhouse gas production processes are near to commercialisation. This sector accounts for 25% of global emissions, achieving net zero will require low and zero emissions electricity, hydrogen, and where necessary, carbon capture and storage". Paints which absorb CO2 and other air pollutants are now available to decorate and protect buildings while making the building a carbon capture centre.

Cities Adopt and Expand Clean Air Zones


The United Kingdom has set stringent targets to cut emissions by 2030. The goal is to reduce the harm to human health from air pollution by half. A robust evidence-based strategy, backed by the most up to date science is essential to help the UK succeed.

London led the way in 2008 with the introduction of The Low Emission Zone (LEZ) which was designed to encourage the most polluting heavy diesel vehicles visiting London to reduce their emissions. The LEZ covers most of Greater London and is in operation 24 hours a day, every day of the year.

Most pollution in London is caused by road transport and domestic and commercial heating systems. The UK Air Quality Standards Regulations 2010 sets standards for a number of pollutants than can harm human health and the environment. These are based on EU limit values and include: sulphur dioxide (SO2) and nitrous oxides (NO2). The Air Quality Standards Regulations 2010 require that the annual mean concentration of NO2 must not exceed 40 µg/m3 and that there should be no more than 18 exceedances of the hourly mean limit value, concentrations above 200 µg/m3 , in a single year.

In April 2019 plans originally laid out under Boris Johnson were introduced by Sadiq Khan leading to the creation of  The Ultra-Low Emission Zone. It resulted in the reduction of the worst polluting vehicles from 35,600 to 23,000 and a 20% reduction in emissions in Central London.

Birmingham's Clean Air Zone established in June 2021 covers all roads within the A4540 Middleway Ring Road including the main A38 and tunnels. The zone operates 24 hours a day, 365 days a year. Early signs of improvement are positive, and it is anticipated there will be an overall improvement in air quality over a number of years however there remain 19 locations within the Clean Air Zone where the level of nitrogen dioxide is above the legal limit.

The city's population is growing, new buildings are going up, the rail and metro systems are getting bigger and faster, and Birmingham has the Commonwealth Games to look forward to in 2022. All these activities are great for the city and the wider west midlands. The council wants everyone to enjoy them, now and in the future. Improving air quality will mean more people, especially children, live healthier lives.

Leeds new air quality strategy is now leading the way in its ambition and scope setting stricter targets than national standards and aiming to tackle emissions from homes, industry and agriculture as well as transport.

Electric bin lorries, a public bike sharing scheme, enhanced enforcement of industrial emissions, citywide engagement, and planning policies requiring greener and better ventilated buildings will all be introduced as part of the strategy.


AVACE Invests in Clean Air Paint Manufacture

AVACE short, medium and long term strategy is develop high performance coatings with zero or low VOC emissions. At the core of the business AVACE supplies Powder Coatings to manufacturing industries across Europe. Powder Coatings are the ecological alternative to solvent based industrial coatings, with zero VOCs during application any powder overspray can be collected, sieved and reused, 100% material utilisation with no waste.

Since 2018 all AVACE new investments in paint manufacture have been in water-based technology, characterised by low to zero emissions, low odour and child safe paints. In 2022 manufacture of the Graphenstone Clean Air Paints commenced. Products such as Ambient Pro+, Ecosphere and GrafClean all absorb CO2 and other air pollutants. The complete range of Grahenstone Air Purifying paints are now manufactured in the West Midlands for free delivery throughout the UK. You can read more here about Air Purifying Paints. Orders placed in the morning are normally delivered next working day.

In May 2022 a new Little Greene Paint and Paper Showroom was opened, and production extended to manufacture the complete range of Little Greene Absolute and Intelligent Paints. These products are all water based technology, with low VOCs, Odourless and Child Safe.


How to Improve air quality in your home with Natural Paints

Little Greene room 1Air Purifying Paints contain a molecular sieve which is designed to absorb harmful chemicals known as volatile organic compounds (VOCs) as they circulate in our living spaces. VOCs are harmful to your health in high concentrations and over time exposure to these chemicals can cause breathing difficulties and asthma. Those who are particularly vulnerable to the risks of chemicals in commercial products such as aerosols, cigarettes and household fuels are young children and pets who tend to suffer more adverse effects.

Air Purifying paints are engineered to improve the air quality inside and outside your home, providing a heathier environment without the potent odour experienced with other commercial paints. They are based on sustainable natural ingredients.

Large town houses, commercial properties, public buildings and hotels are looking to specify these paints for their exterior and interior walls to help reduce pollution in their community and improve urban air quality.

Ambient Pro+ achieves the industry's highest environmental standards, including Cradle to Cradle Gold, LEED, WELL & BREEAM. Rated Global Green Tag Platinum it is the world's leading environmental brand of mineral paints and coatings. Air Purifying paints are better for the environment and healthier for our homes and cities.

Large town houses, commercial properties, public buildings and hotels are looking to specify these paints for their exterior and interior walls to help reduce pollution in their community and improve urban air quality.


New Air Purifying Paints meet Global Green Tag Standards

Little Greene room 2Ambient Pro+ is rated Global Green Tag Platinum it is the world's leading environmental brand of mineral paints and coatings. It is the ultimate smooth air purity paint for exterior lime walls, absorbing up to 5kg of CO2 per 15 litre containers. It is non-combustible with an EU A1 fire rating.

Ambient Pro+ is a matt mineral finish available in 14 classic colours for town and country properties and can be used on exterior and interior walls.

For interior walls and ceilings Ecosphere is the ideal solution for residential and commercial buildings, it is an ecological and sustainable vegan paint that is cradle to cradle gold certified with a class 0 fire rating. Once the paint is applied it commences a process of carbonation at it dries. During the initial three days after application, it absorbs 4.8kg of CO2 with every 15lt container.

Ecosphere is enhanced with graphene for superior durability, flexibility and adhesion. It can be applied to most surfaces including lime rendered walls, plaster, gypsum, plasterboard, concrete and brickwork. It has excellent flexibility bridging hairline cracks on plastered surfaces.

For exterior walls where a wide choice of colour is required GrafClean Premium is the ideal solution and can be used on lime rendered surfaces common in older properties. A breathable flat matt finish, it is exterior durable, class 0 fire rated and cradle to cradle certified. GrafClean absorbs CO2 and compiles with BREEM, LEED & WELL building standards. Air Purifying paints are better for the environment and healthier for our homes and cities.


Inspirational Colours

For Inspiration on colour, you can order your complimentary Colour card online here the range includes 96 modern and heritage colours. Our colour book provides guidance on the best Air Purity paint for each application. Once you have selected your preferred colours simply order any number of 100ml sample pots to try out your colours in your chosen rooms. Delivery is free next day when you order three or more pots. The sample pots are for colour selection and may not exhibit the properties of your final choice of paint.

For Inspirational Colours and ideas on interior and exterior design, head over to Avacedesign on Instagram for top decorating tips.
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